How To Check TikTok Analytics With Pentos
TikTok offers their own analytics page within the creator tools. But using only TikTok’s analytics page can be manual and limiting. Pentos was created to measure anything on TikTok without losing access to historical metrics. Pentos works by taking daily snapshots of TikTok. To begin, you need to add your trackers to Pentos so we can start measuring right away. This guide will walk you through the process of adding new trackers and setting up your account.
Who is Pentos for?
Pentos is built to help you get deeper insights than the TikTok analytics page offers.
Pentos also tracks the top songs, hashtags, and accounts around the world for users to browse on our TikTok Trends leaderboard. These charts are more detailed than the TikTok Creative Center charts, allowing you to sort by growth rate or total views, and go back in time and analyze broad trends.
Pentos for Marketers
Its not enough to know how your account is performing. With Pentos, you can benchmark yourself against your competitors and see how you stack up. Marketers can also pipe live TikTok data into their own reports to include TikTok performance on internal dashboards. With organic campaigns and sponsored posts, you can track daily video performance alongside your own content.
Pentos for Agencies
Agencies and consultants can use Pentos to track each of their clients from a single dashboard. Get notified when a client or competitor takes off on TikTok. You can monitor topics and hashtags to stay up to date on the latest buzz so you can stay top of mind. Easily build client reports with TikTok data from Pentos.
Pentos for Labels and Musicians
Music is everything on TikTok. With Pentos, you can track your full roster and library of songs in a single dashboard. Get notified when a song gains popularity. Track the top creators using your song. In addition to tracking the original song, monitor variations of your tracks as well.
Track Accounts
First, track the accounts you want to measure. In addition to adding your primary account, add any competitors or peers you want to monitor. You can also add any influencers you work with or want to keep an eye on.
Pentos is able to track the following metrics on a daily basis:
- Total Followers
- New Followers
- Likes
- New Likes
- Videos
- New Videos
- Average likes per video
- Average likes per follower
- Most popular videos
- Most popular sounds
Track Videos
Next, add trackers for videos. You can either track all videos associated with an account or simply monitor a specific video. Tracking a single video is ideal for monitoring influencers or a mention.
Pentos is able to track the following metrics on a daily basis:
- Views
- New Views
- Likes
- New Likes
- Comments
- New Comments
- Shares
- New Shares
- Engagement Rate
Track Songs
Additionally, add trackers for songs. If you have a large list of songs, just email it to [email protected] and we can import the full list.
Pentos is able to track the following metrics on a daily basis:
- Total Videos
- New Videos
- Up to 1,000 of the top videos using the song
- Song usage growth
Track Hashtags
Next, add trackers for hashtags. If you have a large list of hashtags or topics, just email it to [email protected] and we can import the full list.
Pentos is able to track the following metrics on a daily basis:
- Total views
- New views
- Up to 1,000 of the top videos using the hashtag
- hashtag usage growth
- Compare a set of hashtags
Data Exports
Pentos can set up automatic exports to power your internal tools with TikTok data. By default, exports are monthly CSV deliveries by email. This can be customized as part of your account onboarding. Custom data integrations are available, including Google Sheets, Looker/Google Data Studio, and a direct database connector. Request more information here.